The advancement of technology in the 21st century has negative implications such as online piracy , counterfeiting and infringement of intellectual property. However, TSCM Services offers protection against these threats through their exclusive Online Monitoring services. These services include the protection of content, product, and brand that does not allow any undue usage or distribution of the brand and addresses any violations which might occur.

What are the components of online monitoring?

It is the process of surveillance where the online activities, marketplaces and websites are monitored to check if there is any violation of intellectual property or if there are imitation items being sold. This allows businesses to be able to respond to violations of their products in a timely manner without having to face great risk to their company.

Other aspects of online monitoring are the following :

• Detecting piracy: The first link in the chain of protecting a business is being aware and keeping track of any content produced by the business and ensuring that it’s not distributed without permission of the creators.
• Combatting counterfeiting: People have started creating fake versions of products that many brands offer, monitoring anti- fake has become difficult due to the range of places this type of behavior occurs.
• Protecting your brand: With the increase in activities a large number of brands, products and trademarks have been misrepresented and taken advantage of online which has led to restrictions and the process of protecting one’s brand has been initiated.

Our Online Monitoring Services

• Digital Piracy Monitoring
  • Content Scanning: We routinely scan the internet, peer-to-peer networks, and social media platforms in order to locate pirated copies of your material.
  • Takedown Management: Whenever we identify pirated content we take immediate action to ensure that it is removed and the process is completed quickly.
  • Content Protection Tools: We utilize video content protection measures and include DRM and watermarking in order to ensure that your content is not disseminated illegally.
• E-commerce and Marketplace Monitoring
  • Counterfeit Product Detection: We check sites such as Amazon, eBay, and Alibaba for instances of scams involving your products to ensure that they are not being sold on these sites.
  • Seller Tracking: Tracking those who offer counterfeit goods or authorized versions of your goods which have not been approved by you.
  • Market Analysis: Examining activities on counterfeit site and prices on e-commerce sites so as to progress better on brand protection.
• Social Media Monitoring
  • Brand and Trademark Protection: We routinely monitor social networks (Facebook, Instagram, Twitter, etc.) to check if there are unauthorized uses of your brand, logos or trademarks.
  • Influencer and Affiliate Monitoring: Keeping track of specific campaigns to see if they target replicas or unauthorized variants of your products.
  • Reactive Action: Communicating with infringing persons and making requests for the destruction of the authorized content, images or any other posts.
• Website Monitoring
  • Website Scanning: Consistent scanning of websites to locate any unauthorized appropriation of one’s works, trademarks, or other sorts of intellectual property.
  • Domain Names Protection: Monitoring domain names’ registrations and their usage, so as to guard against cybersquatting and infringement of the brand.
  • Counterfeit Site Detection: Locating sites, which are not official company websites but purport to be and thus sell fakes that are harmful to the public.
• Search Engine Monitoring
  • SEO and Brand Protection: Tracing results that appear on the search engines in relation to the domain of the firm where the firm has not authorized the posting.
  • Negative SEO Prevention: The use of keyword weapons or any containing material that will work against the positive effort the brand has established on the internet.
  • Ad Monitoring: Monitoring to see that the ads do not have any fakes, including unauthorized ones, or any solicitation of such an ad in paid advertising.
• Report Generation and Analytics
  • Real Time Alerts: Sending notifications at an instance whenever there is an infringement before a targeted area allowing quick measures to be taken against the culprits.
  • Detailed Reports: Reporting infringers in detail including market or even reasons behind the action so that it is possible to tailor make the reports in a more agreeable way.
  • Actionable Insights: Giving easily applicable directions on measures which can be taken up to ward off the threat of abuse of the brand and promote its positive online image.

The Advantages of Comprehensive Surveillance

• Preventive Action Against Infringement: To avoid further loss to your company and profits from your brand, ongoing scrutiny facilitates the early detection of piracy and counterfeiting activities.
• Aids in Brand Management: Cut down on misappropriation of your ideas, content, counterfeit goods, and any form of branding infringement by detecting profane works and swiftly taking them down.
• Enhanced Brand Goodwill: By reducing the fraudulent activities and actively protecting the brand from its malicious activities, the trust and credibility of consumers towards the brands can be upheld.
• Less Revenue Loss: By eliminating vendettas of piracy and counterfeiting acts, chances of suffering losses due to state sale of nonstate items or fake items reduces.
• Business Affordability: Complying with intellectual property requirements is as important as any other requirement hence, any forms of IP infringement or violations by a business are effectively dealt with by taking relevant actions on them.
• Firm’s Edge: Protect your entrepreneurial prospects in the digital sphere and avoid competitors by offering only legally obtained and reputable items to buyers.

Why TSCM Services Should Be Your Only Choice When Opting For Online Monitoring?

• Experience in Protecting Digital IP: The need to fend off digital theft across countless platforms entails a good amount of knowledge and experience which we have.
• Widespread Coverage: eCommerce, social media, websites, search engines are the primary digital channels we include in our online monitoring services alongside others.
• Adept Tools and Technology: Quick and effective management of online infringements and violations using appropriate tools are recommendations that we endorse.
• Tailored Solutions: We understand the importance of keeping track and operating with your brand, industry, and market closely integrated, which is why we modify our online monitoring services to the specifics of risks associated with your brand.
• Global Reach: One of the best approaches we have for ensuring the complete coverage of your property through various regions and markets is the fact that our services are applicable everywhere.